Worked on a new tone of voice for the new Clarks Originals website. A conversational and authentic TOV to reach their 18-35-year-old influencer audience - but still stripped back to reflect the brand's minimal, playful and creative spirit.
       
     
Clarks Originals x Ronnie Fieg Kildare | Clarks Originals (2017-05-17 20-31-40).png
       
     
  clarksoriginals.com
       
     
 Worked on a new tone of voice for the new Clarks Originals website. A conversational and authentic TOV to reach their 18-35-year-old influencer audience - but still stripped back to reflect the brand's minimal, playful and creative spirit.
       
     

Worked on a new tone of voice for the new Clarks Originals website. A conversational and authentic TOV to reach their 18-35-year-old influencer audience - but still stripped back to reflect the brand's minimal, playful and creative spirit.

Clarks Originals x Ronnie Fieg Kildare | Clarks Originals (2017-05-17 20-31-40).png
       
     
  clarksoriginals.com