IAN HSIEH
Journalist + Copywriter
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Clarks Originals: Website Relaunch

Copywriting

 A new tone of voice for the equally new Clarks Originals website. A conversational and authentic TOV to reach their 18-35-year-old influencer audience - but still stripped back to reflect the brand's minimal, playful and creative spirit.

A new tone of voice for the equally new Clarks Originals website. A conversational and authentic TOV to reach their 18-35-year-old influencer audience - but still stripped back to reflect the brand's minimal, playful and creative spirit.

Clarks Originals x Ronnie Fieg Kildare | Clarks Originals (2017-05-17 20-31-40).png